Showing posts with label business. Show all posts
Showing posts with label business. Show all posts

Monday, March 16, 2015

How to Find the Best Events in the Boston Startup Scene




Since diving into the tech and entrepreneurship community in Boston, I've attended many, many events. Lectures, workshops, mixers, conferences, classes, pitch parties -- you name it. Some of these have been incredibly informative, helpful, even inspiring.

There's always something exciting going on in this city, and you don't want to be struck with FOMO.

How do I find out about these great startup events? I thought I'd share my sources and recommend some of my favorite can't-miss meetups.

Where to Find Boston Startup Events

 

Eventbrite


The majority of events in the innovation community are listed in Eventbrite.  Many of them are free, and you can even filter your search results to show only free events (which is great when you're a starving founder). You can search by date, location, and of course, topic. I recommend you skim the search results from the following keywords:
    Eventbrite.com
  • tech
  • startup
  • entrepreneur
  • founder
  • pitch
  • business
  • innovation
  • coding
  • developer
  • hack
Of course, if you're looking for a more specific, niche event, go for narrower keywords and phrases, ex., "women tech," "UX design," "content marketing," etc., depending on your interests.
 

Meetup


Another source of discovering worthwhile events is Meetup.com

Again, I recommend searching the list of keywords above to find groups that might be of interest to you. Once you join a few groups, Meetup will suggest similar groups that you might like. Some groups are open to join with a click; some require you fill out some information about yourself first, and still others require admin permission. In your email settings, you can get alerts about new events added by your groups, so you never miss a thing.

Meetup
Some Meetups I'm a part of:
  • Greater Boston Startup Culture Meetup
  • Startup Cafe Boston
  • Boston New Technology Meetup Group
  • Boston Startup Founder 101
  • Boston TechBreakfast
  • Boston Women-Led startups Meetup
  • WeWork Boston Events
  • Boston Entrepreneur ThinkTank
 

Coworking Spaces

Coworking space Boston


WeWork, Workbar, and Cambridge Innovation Center are three of the top coworking space franchises in greater Boston. Part of what makes them great is that they often host community events that are free and open to the public.

WeWork - an international coworking space franchise. You can browse events on their event page by filtering for city:Boston. Of course, there's also the Meetup group listed above.

Workbar - currently has 2 locations, one in Central Square, Cambridge and one near South Station in Boston. Check out event listings on their website or sign up for their email newsletter.

Cambridge Innovation Center - currently has 2 locations, one in Kendall Square, Cambridge at one on Milk St, Boston. Check the CIC blog for a weekly blog post by Geoff Mamlet about upcoming public events hosted by the CIC.

 

Mass Innovation Nights Email List


Mass Innovation NightsMass Innovation Nights is the brain-child of innovation guru and marketer extraordinaire Bobbie Carlton. The monthly MassInno events themselves are always a treat, great for discovering new products and ventures while networking with an excellent crowd. But beyond the MassInno events themselves, the MassInno email newsletters include an exhaustive list of upcoming events, free and paid, for the New England entrepreneurship community.

Recommended Boston Startup Events

 

Venture Cafe


Venture Cafe BostonVenture Cafe is a staple of the Boston startup scene. Every Thursday from 3-8pm, innovators of all stripes congregate in the cafe space on the 5th floor of the Kendal Square CIC. The beer and soda flow freely, often with accompanying snacks. The Thursday get-together are primarily for networking, but sometimes there are structured events like panels, speakers, or workshops. Check their calendar for special events.

 

StartupStir


StartupStir Boston - an evening of entrepreneurship all women panel
I always look forward to Startup
Stir events. They're consistently well-organized and informative, often with free food and cocktails, and sometimes free or with a nominal ticketing charge. Usually there's 30 minutes of schmoozing and snacking, followed by an hour-long panel discussion with experts on a topic. Past topics include social media branding, creating apps, and women in innovation. The founder, Aaron Radez, moderates the panels with grace and humor. 

 

MIT Enterprise Forum


The MIT Enterprise Forum of Cambridge has an excellent reputation for hosting quality events. You can join their email list to hear about what's coming up. If you plan on attending multiple events there, it's worth it to buy a membership. This gives you discounted admission, plus a bunch of other benefits they list on their website. The events I attended there have been catered both before and after the event, and attracted people who are seriously invested in the innovation economy. Great spot to network and keep current with the industry.

 

Boston New Tech


Boston New Tech Event
I hear about the monthly Boston New Tech events via their Meetup group. The events are always free, often heavily catered, and well attended. After generous networking time, attendees take their seats and listen to a series of pitches by presenting founders. Startups use Boston New Tech as a forum to announce new products, gauge interest in their business idea, and connect with potential investors or clients.


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Do you have Boston startup events you'd like to recommend? Please share your favorites in the comments.

Tuesday, September 9, 2014

Oops! I Started A Business

accidental entrepreneur
Whoopsie! There I go, starting a business again!
I'm an accidental entrepreneur. What does that mean?

It means:
  • I find something I enjoy doing. 
  • I do it.
  • I learn how to do it better.
  • I try to be the best at it that I can be.
And without realizing it, I turn my hobbies into businesses. Here's an example.

When I was 13, I thought it would be fun to be in a movie. I found an ad for unpaid extras to be in an indie film shooting near my hometown. They needed students, so I fit the bill. I showed up with my dad and a friend of mine who agreed to come along. It was my first time on a set, but it was the final day of filming for the crew, so everyone was in high spirits. I ended up being a "featured extra," with a close-up and some interaction with the lead actress. When we wrapped for the day, everyone on set applauded. It was awesome!

After that, I researched other film opportunities online. I read books about film acting and auditioning for the camera. I interned at a casting agency. With Christmas money, I hired a makeup artist and photographer to take professional headshots. I wrote my acting resume and auditioned for other projects.

Thirteen years later, I've held 2 leading roles, 2 supporting roles, and been an extra in dozens of student, indie, and studio films. I've done 4 commercials, an industrial video, and a TV pilot. And yes, many of those roles were paid. In a small but legitimate way, I became a professional actress. And I did all this without missing school or quitting my day job. It was a hobby-turned-side-business, and the product was me.

The key here wasn't that I wanted to be a movie star. I didn't dream of seeing myself on screen -- in fact I dreaded it, and I still do, to a degree. But I enjoyed the process of working on a film. I was motivated to participate in the action, not to chase after the result.

indie film
Movie Poster for indie film "A Separate War." I'm the glowing heroine in the center. I'm 14 in this photo. 
1930s woman
At 18 years old, in full period costume on the set of The Great Debaters
21-year-old me as female lead "Libitina" in Emerson grad student film "Lizard the Mod." 

Here's another example. A year and a half ago, my boyfriend and I went to 'goth prom.' It's a yearly event hosted by Excess Boston, an alternative nightlife producer. They rent a Boston nightclub in May where guests dress up in goth formal wear and dance to vintage goth music.

"What does a goth wear to a formal event?" my boyfriend asks. I answer, "black button-down shirt, black pants, black boots...and how about a bow tie?" I bought a red bow tie at a dollar store and glued some black rhinestones onto it. When he wore it to goth prom, it was a huge hit. People flocked to him with compliments, asking him where he got it. My business sense was tingling (there's demand!).

I had a lot of fun making the bow tie, and since so many people were interested, I considered making more and selling them. I visited a local costume shop and asked on a whim if they offer consignment of goods from local vendors. The owner said yes, what have you got? I told him I bedazzle bow ties, and he proceeded to offer me access to bulk orders of rhinestones and bow ties at wholesale rates, as well as shelf space for my product.

A year later, I've got my bow ties in 2 shops, I've got a Facebook page and business cards, and I've vended at craft fairs, live shows, and even the Boston Pride Festival (special rainbow bow ties!). My bow ties have been worn by professional circus performers and dancers.

Oops, I started another business.

rhinestoned bowties
One recent order from a repeat customer

Let's break this down very clearly:

What's a hobby? It's an activity you enjoy doing for the sake of doing it.

What's a business? It's something you do to provide value for others and make money.

I ask you: why not do both? If you're an entrepreneur, you love what you do, and if what you do happens to help others and earn money in the process, you've succeeded. I tend to do this accidentally.

If you have a story about starting an accidental business, please share it in the comments.

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Up Next: Back This Kickstarter If You Want To Hear More Women's Voices in Tech!

Tuesday, July 15, 2014

How Board Games Made Me a Better Entrepreneur


Board Game Settlers of Catan
Settlers of Catan - "gateway drug of board games"

A few years ago, I met one of the loves of my life: Settlers of Catan. This is known in the gaming world as the "gateway drug of board games." Once I got a taste of this genius tabletop, I was hooked. I went on a binge. I played Settlers 9 times in 7 days. I spread the gospel of Catan to all my friends, and promptly whooped them all. From there, I played Citadels, Ticket to Ride, Munchkin, Coup, Sentinels of the Multiverse, Avalon, Talisman, and most recently, Dominion.

Why do I find board games so addictive? For the same reasons I love startup culture. Board games are a fantastic training ground for budding entrepreneurs. Here's why:

Competition

When I play a game, it is ON! I'm in it to win it. I've got a healthy sense of competition, and I'm not afraid to go after what I want. And like they say, "if you want to make an omelette, sometimes you have to crack some eggs." I'd never resort to sabotage or unethical game play, but sometimes you can't play nice. In a game of Settlers, I have no hesitation about putting the robber on my boyfriend's #8 brick hexel. My strategy can be relentless and cutthroat, though never malicious. Sometimes that's what it takes to make it in business.

Cooperation

On the other hand, sometimes you have to work together as a team in order to succeed. I love cooperative games. In co-op games, players help each other out in order to beat the game itself. For example, Sentinels of the Multiverse is a co-op tabletop card game that pits "hero" players against a "villain" deck of cards. The heroes strategize together, combining complementary strengths for attack, defense, and healing. In the end, the heroes vanquish the villain, or else we all die. Co-op games are the antidote to the sometimes volatile dynamic of competitive games. They're also a reminder that in a startup company you need to work as a team to beat out your competitors.

Board Game Sentinels of the Multiverse
Sentinels of the Multiverse - an awesome co-op game
Negotiation

Settlers of Catan may be solely responsible for developing all my negotiation skills. Trade is a crucial part of the game. You get the best trade rates working with other players rather than with the resource "bank." Settlers taught me to keep an eye out for advantageous trades and propose them whenever possible. After all, you can't get what you want if you never ask for it.

Trading resources in Setters is great practice in the art of negotiation: the dramatic give-and-take, feeling out someone's intentions, offers and counter-offers, emphatic persuasion. I've tried all psychological tactics, from pity to reverse psychology to bluffing. I'll create a sense of urgency and pressure, or else use humor and compassion. I've seen what works best, what works sometimes, and what makes other players not want to trade with you at all. Board games are a safe environment to test the bounds of negotiation so that you can find that balance between pursuing your goals and respecting trade relations. I'd much rather learn those hard lessons around a table with friends than with a hiring manager or business partner.

Risk-taking

If you don't take risks, you'll never win. True of board games and of entrepreneurs.

Board games have low stakes, so there's nothing to lose if your gamble falls flat. There are consequences, of course, but games are a safe place to get comfortable taking calculated risks.

Anecdotally, I find that those who play it safe in a board game tend to play it safe in life. They will second-guess their strategy, overthinking the benefits and drawbacks of each move, and often regret their choices later on.

My secret strategy? Don't overthink it, and go with your gut. If I go with my gut over my sometimes-too-rational mind, I'll take risks that have a greater payoff.

Adaptability

Just when I feel like I've mastered a game, I'll mix it up by adding an expansion. Expansion packs add more variables to the mix, experiment with different rules, and essentially create whole new versions of the game.

Board Games Settlers of Catan expansions
Settlers of Catan expansion packs
You can't sit pretty in a startup. The world moves too fast, the market shifts, new technologies emerge. The rules change, new players enter...sound familiar?

Failure

I play a lot of board games. I win a lot, and I lose a lot. Even if you're very skilled, losses are inevitable. Board games taught me to not take losing personally. I've developed a good sense of sportsmanship; I'll congratulate the winner on a good game and genuinely look forward to playing again. Perseverance and humility in the face of failure is essential.

Having fun

At the end of the day, win or lose, games are fun! You only truly lose if you don't enjoy yourself. And if I didn't love the thrills of startup culture, I wouldn't be playing at being an entrepreneur.

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Up next: How Job Hunting is Like Dating

Sunday, July 6, 2014

What Argentine Tango Taught Me About Management

Argentine Tango Ballroom Dance
Argentine Tango

Three years ago, I started dancing Argentine tango pretty intensely. I would take classes at least once a week with the MIT Argentine Tango Club, and regularly go to "practicas" -- informal practice sessions -- and "milongas" -- formal social dances.

In tango, there is a leader and a follower. The leader is responsible for setting the pace and direction of the dance, asking for specific steps or sequences, and using the space safely (no collisions). The follower listens closely to the leader's cues and performs the steps in her own style.

I've noticed many similarities between partner dancing and the manager-employee relationship. Tango confirmed what I suspected to be true about management:

1. The best leaders know how to follow.

Historically, Argentine men would train to dance as a follower for a long time before trying to lead. It's much easier to learn how moves are supposed to feel when you've done them yourself. Leaders who know how to follow understand how a follower likes to be treated, and they tend to have a less controlling embrace. Sounds like good management to me!

2. Leaders need to stay in the moment, yet keep their eyes on the future.

Tango leaders must be aware of their surroundings. Part of tango etiquette is to use space when it opens up so that you don't create a traffic jam.

Leaders are responsible for ensuring the safety of their partners and other dancers. Sometimes legs go flying, and a jab with a high heel is no fun. Part of preventing collisions is being aware of dangers posed by less conscientious pairs whizzing around the dance floor. 

This is a lot to keep track of, but the best leaders maintain this spacial awareness without sacrificing their presence in the moment. So, too, do good managers support their team's current activities while forecasting possible threats and maintaining a clear vision for the future.

3. Success happens when both parties listen to each other.

Partner dance is a two-way street. The leader may call the shots, but they have no authority if the follower isn't paying attention. Likewise, an oblivious leader may lead moves too advanced or too quick for the follower to keep up. In both cases, the dance is a mess.

An ideal tango involves an interchange of ideas and signals between both partners. It's even better when both people also listen to the music, integrating musicality so they stay in sync. 

In business, the best teams have a give and take between management and employees. The team stays focused on achieving their common goals.

4. Good leaders challenge their followers.

Tango should be a thrilling adventure. But with a predictable leader, it's a bore. To keep his partner engaged, a leader can't get stuck in a rut, repeating the same sequence of moves. He has to spice it up, test his follower's boundaries, see what she's capable of. 

Employees love managers who push their comfort zone and help them grow. Boredom kills.

5. The leader should always take responsibility for mistakes.

There's a saying in tango: "it's always the leader's fault." This applies to obvious errors, like hitting the wall or stepping on someone's foot. But it also applies to subtler mistakes, like miscommunication. If a follower misinterprets a leader's signal, it's because the leader wasn't crystal clear. Even if the follower is sloppy and inexperienced, it's the leader's fault for not giving his partner a lead she can follow.

Leading tango with a poor follower is an exercise in humility. It teaches you to take responsibility for your partner's shortcomings and adjust your leadership so that you both succeed. Just as in business, the leader is to blame for the team's failure.

6. A good leader makes the follower look good.

As the old adage goes: "Good leaders take the blame and share the credit."

My favorite dance partners have the same selfless attitude. They care more about making me look good than showing off what they can do. They take joy in seeing their partner succeed. 

7. You don't have to know what's coming next.

One of the reasons I love dancing tango is that I can stop thinking. I just focus on listening and reacting. I cannot and should not plan ahead. I'm totally in the moment.

If I try to guess what my leader will do next, we get out of sync. So I have to trust my leader and embrace the fact that I don't know what's going to happen next. It's incredibly liberating.

I find this attitude helpful in a business setting, as both a follower and a leader. Employees need to trust their managers and believe in their vision. And sometimes even the manager doesn't know what's going to happen next. But they know how to listen and react, adapting to changes.

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Stay tuned for my next post, How Board Games Made Me a Better Entrepreneur.